Turning an illustrated idea into an award winning video series

Bringing editorial science to life through motion and structure

Body Science started as an illustrated print feature in Men's Health magazine. We partnered with emerging video illustrators who wanted to bring that artwork to life, and together we translated the tone of the original pages into motion. The goal was simple. Keep the clarity of the illustration, add movement where it mattered, and make the science feel understandable without losing authority.

The format blended solid health knowledge with a clean editorial voice and a consistent visual rhythm. The pacing stayed tight, the motion stayed purposeful, and every episode circled back to real physiology in a way that felt credible and approachable. It hit the balance between premium and accessible, which is harder than it looks.

The series ended up winning several SPD awards because the structure was clear, the identity was defined, and the storytelling was confident. I’m showing three examples here: two in the static image above and a full video below. Together they show how a thoughtful video approach can scale across platforms and support both narrative and brand, and they highlight my ability to direct, plan, and deliver polished work with a strong point of view.

Key takeaway A good video system earns attention through clarity, consistency, and tone. When the structure works, the story follows.